book-print

Praises for Going East. pre order with publisher : www.afterhoursbookshop.com

The Book has entered its mass production phase and will be available in store and online at end of September 2016. The book will also be included in the October 2016’s Frankfurt Bookfair. Thank you Afterhours publication for the great work! pre order with publisher : www.afterhoursbookshop.com Available in your favourite book stores starting October […]

booklast

How does advertising influence consumers?

Advertising is aimed. First of all, at making potential consumers aware of a product. Then, consumers should remember the brand as long and as positively as possible, so that it is foremost in their minds when the times comes to make a purchase. To achieve this, advertising messages are repeated often. In addition, advertising uses […]

booklast

Outdated Management Beliefs That Undermine Great Potential.

Even if you can have an outstanding organizational culture on paper, it’s surprisingly easy for a few bad management practices to unravel it. Even in a company with an otherwise excellent work culture, poor management practices can have an undermining effect on all the hard work it took to build it. Let’s take a look […]

booklast

Succeeding in Retail Business

Retail is defined as the selling of goods by businesses directly to the consumer. The consumers are people like you and me who go to these retail outlets to buy products for their day to day needs. Retail outlets could be small shopkeepers labeled by the like of Nielsen as ‘general trade’ or they could […]

booklast

The Peter Principle & Sensemaking

The Peter Principle much like its cousin the Parkinson’s Law is a concept in management theory is a case of ubiquitous observation: in a hierarchical/bureaucratic setting anything that works will be used in progressively more challenging applications until it fails. In an organizational structure, assessing an employee’s potential for a promotion is often based on […]

booklast

Measuring corporate reputation by capturing the perceptions of stakeholder groups.

The Corporate Reputation Quotient of Harris-Fombrun is a comprehensive measuring method of corporate reputation that was created specifically to capture the perceptions of any corporate stakeholder group such as consumers, investors, employees, or key influencers. The instrument enables research on the drivers of a company’s reputation, and allows to compare reputations both within and across […]

Going east

How industries change.

For me, McGahan’s (2004) Trajectories of Industry Change provides one of the time tested explanation of the drivers of change in any given industry and thus stand as a sobering reminder for us scholar practitioners on the need to stay sensitive and vigilant in facing them. I fully concur with McGahan that we can’t make […]

Confucius

How do organizations fit together?

1: Simple Structure (Entrepreneurial Startup): The simple structure is characterized, above all, by what is not elaborated. Typically, it has little or no technostructure, few support staffers, a loose division of labor, minimal differentiation among its units, and a small managerial hierarchy. Little of its behavior is formalized, and it makes minimal use of planning, […]

business-excellence

Activating CSFs and KPIs to Achieve Business Excellence

CSFs and KPIs are techniques that were pioneered by D. Ronald Daniel and Jack F. Rockart. They can be used for defining and measuring business objectives. CSF is an acronym for Critical Success Factor. KPI is an acronym for Key Performance Indicator. Both of these words are widely used in the context of the design […]