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Basic Pricing Strategy

Determining the right price for products or services can be one of the most difficult tasks for any business owners. If prices are too low, you kill your chances of profit. But if they’re too high, you could alienate your customers. Either way, both scenarios can harm a business. Price is not determined by intuition. […]

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The Phase-Gate Model for Product Development

A phase–gate model, also referred to as a phase–gate process or a stage-gate process is a project management technique in which an initiative or project (e.g., new product development, process improvement, business change) is divided into stages or phases, separated by gates. At each gate, the continuation of the process is decided by (typically) a […]

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The Growth Phases Model

The growth phases model of Larry E. Greiner suggests that organizations go through five stages of growth and need appropriate strategies and structures to cope. It is a descriptive framework that can be used to understand why certain management styles, organizational structures and coordination mechanisms work, and why some don’t work at certain phases in […]

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Business Plan Guideline

1.0 Introduction & Mission Statement Many people find it easier to write the introduction last, as it should contain a brief statement on each of the following: •the essence of your business •your overall strategy •key actions or areas you plan to exploit •any major factors which will affect the plan You may wish to […]

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My Best of Thurow’s Advices

“Understanding, recognizing, and accepting the limit imposed by their genetic weaknesses is the beginning of wisdom for all organizations.  The secret of success is finding places to employs one’s resources where those weaknesses are irrelevant” (Lester Thurow, Creating Wealth, The New Rules For Individuals, Companies and Countries In A Knowledge-Based Economy, Nicholas Brealey Publishing, 2000, […]