Determining the right price for products or services can be one of the most difficult tasks for any business owners. If prices are too low, you kill your chances of profit. But if they’re too high, you could alienate your customers. Either way, both scenarios can harm a business. Price is not determined by intuition. […]
Dr. Rudolf Tjandra, MBA, DBA, FCIM (UK) on Indonesia Shang Bao 26 Juni 2013.